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Visual Communications Core (VCC)

VCC 100  (3 credit hours)  
Introduction to Visual Communication  

Introduces the concepts, vocabulary, and processes used in relation to visual communication. Includes various disciplines such as advertising and design, multimedia, and printing. Identifies career paths and specific job skills within the visual communication field. Students must receive a letter grade of "C" or better. Lecture: 3.0 credits (45 contact hours).

Attributes: Technical
Components: LEC: Lecture
VCC 106  (3 credit hours)  
Typography  

Explores the use of type as a major element of design. Students become skilled in selecting appropriate type styles and fonts for a variety of media. Provides experience in using type as a creative tool to produce interesting, type-only designs. Applies elements and principles of design. Students must receive a final grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Attributes: Technical
Components: LEC: Lecture
VCC 110  (3 credit hours)  
Design Concepts  

Explore the elements and principles of design to develop skills in producing creative ideas and designs for various media forms. Apply the design process to advertising and marketing strategies that includes legal issues, media strategies, and customer behavior. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Pre-requisite Or Lecture/Lab: 3.0 credits (90 contact hours).

Co-requisite: VCC 125.
Attributes: Technical
Components: LEC: Lecture
VCC 115  (3 credit hours)  
Strategic Concepts  

Introduces advertising, promotion, creative and marketing concepts related to the visual communication field. Topics also include legal issues, media strategy, and consumer behavior. Students must receive a letter grade of "C" or better. Lecture: 3.0 credits (45 contact hours).

Attributes: Technical
Components: LEC: Lecture
VCC 125  (3 credit hours)  
Computer Graphics I  

Introduces students to computer technologies that are specific to the visual communication industry and fulfills the digital literacy requirements. Develops primary skills using software applications for page layout, illustration, and digital imaging. Students must complete with a final grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Attributes: Digital Literacy, Technical
Components: LEC: Lecture
VCC 135  (3 credit hours)  
Photo Editing for Photography  

Explores Adobe Lightroom and Adobe Photoshop techniques needed to edit photographs. Explore the differences and similarities of Lightroom and Photoshop and how you can use them together. Develop the skills needed as a photographer to edit photographs after sessions. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Integrated Lecture/Lab: 3 credits (90 contact hours).

Attributes: Technical
Components: LAI: Integrated Laboratory, LEI: Integrated Lecture
VCC 150  (3 credit hours)  
Mac Basics  

Provides an introduction to Apple/Mac computer technology. Emphasizes industry specific needs, including hardware and software. Presents basic uses of the Internet, email, file management and computer ethics. This course fulfills the computer/digital literacy requirement. Students must receive a letter grade of "C" or better. Basic keyboarding recommended. Lecture: 3.0 credits (45 contact hours).

Pre-requisite: RDG 20.
Attributes: Digital Literacy
Components: LEC: Lecture
VCC 166  (3 credit hours)  
Photoshop Basics  

Develop skills to correct, enhance, and manipulate digital photos, create image composites, and prepare images for the print and web using Adobe Photoshop. Introduce raster graphics and their use in the visual communication industry. Create raster graphics from simple to increasingly complex images and designs will be the focus of this course. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: Digital Literacy or VCC 125.
Attributes: Technical
Components: LEC: Lecture
VCC 200  (3 credit hours)  
Illustrator Basics  

Develop skills to create illustrations and vector graphics for a variety of media using Adobe Illustrator. Introduce vector graphics and their use in the visual communication industry. Create vector graphics from simple to increasingly complex designs will be the focus of this course. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: Digital Literacy or VCC 125.
Attributes: Technical
Components: LEC: Lecture
VCC 210  (3 credit hours)  
Advanced Computer Illustration  

Provides students with advanced knowledge and skills in computer illustration. Creation of vector graphics and complex designs will be the focus of this course. Students must receive a letter grade of "C" or better. Pre-requisite Or Lecture/Lab: 3.0 credits (90 contact hours).

Co-requisite: VCC 200.
Attributes: Technical
Components: LEC: Lecture
VCC 214  (3 credit hours)  
Production Design I  

Introduces concepts, vocabulary, and processes used in relation to the design and production of graphics for various media and promotional materials. Provides students with knowledge and training of various production equipment along with software applications used to design graphics. Students must receive a final grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: VCC 110 & VCC 125.
Attributes: Technical
Components: LEC: Lecture
VCC 216  (3 credit hours)  
Production Design II  

Introduces students to the technologies of pad printing and screen printing. Provides students with knowledge and training of various equipment and procedures to properly prepare graphics for these printing technologies. Provides students with training in appropriate software applications used to design and prepare graphics or a variety of substrates and promotional items. Students must receive a final grade of "C" or better to advance in all Visual Communication courses. Pre-requisite Or Lecture/Lab: 3.0 credits (90 contact hours).

Co-requisite: VCC 110 & VCC 125.
Attributes: Technical
Components: LEC: Lecture
VCC 218  (3 credit hours)  
Production Design III  

Provides basic knowledge of the steps and procedures used to prepare, troubleshoot, and correct files for digital printing. Provides students with the basic skills to produce and utilize PDF files. Provides knowledge in the importance of proper imposition and page-layout of various publications. Provides knowledge and training of various finishing and binding techniques used in the industry. Students must receive a final grade of "C" or better to Advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: VCC 110 & VCC 125.
Attributes: Technical
Components: LAI: Integrated Laboratory, LEI: Integrated Lecture
VCC 220  (3 credit hours)  
InDesign Basics  

Develop skills in page design and layout using Adobe InDesign software. Apply concepts and mechanics of page layout to create a variety of publications from single page to multi-page documents. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: Digital Literacy or VCC 125.
Attributes: Technical
Components: LEC: Lecture
VCC 230  (3 credit hours)  
Advanced InDesign  

Provides advanced skills in page design and layout using Adobe InDesign software. Design and creation of a variety of complex and multi-page documents will be the focus of this course. Students must receive a letter grade of "C" or better. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: VCC 220.
Attributes: Technical
Components: LAI: Integrated Laboratory, LEI: Integrated Lecture
VCC 235  (3 credit hours)  
Graphic Design I  

Explores the use of elements and principles of design in the creative ideation process. Uses the creative brief process to research, design, and create corporate identities, logos, promotional items, collateral materials and advertising. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: VCC 110 & VCC 215.
Attributes: Technical
Components: LEC: Lecture
VCC 245  (3 credit hours)  
Graphic Design II  

Explores advanced techniques in the creative ideation process to design professional corporate identities, product labels, promotional items, collateral materials, signage and advertising campaigns. Emphasizes the use of graphics standards for corporate branding. Defines industry standards and specifications for product labels. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: VCC 235.
Attributes: Technical
Components: LEC: Lecture
VCC 255  (3 credit hours)  
Emerging Media Design  

Explores latest trends of new media technology related to the visual communication field. Topics will be specified by instructor according to latest trends in the region that could include social media, interactive media, advertising and marketing trends and a variety of media technologies. Integrated Lecture/Lab: 3 credits (90 contact hours).

Pre-requisite: VCC 110 and VCC 125.
Attributes: Technical
Components: LAI: Integrated Laboratory, LEI: Integrated Lecture
VCC 260  (3 credit hours)  
Computer Graphics II  

Provides advanced skills in computer graphics using Adobe InDesign, Photoshop, and Illustrator. Create a variety of complex designs and multi-page documents will be the focus of this course. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Lecture/Lab: 3.0 credits (90 contact hours)

Pre-requisite: VCC 110 and VCC 125 or Permission of Instructor.
Attributes: Technical
Components: LEC: Lecture
VCC 265  (3 credit hours)  
Graphic Design III  

Explores advanced techniques in the creative ideation process to design professional corporate identities, packaging, and advertising campaigns. Defines specifications, concepts, and terminology for the design and production of packaging and product labels. Emphasizes creative problem solving and legal requirements for the packaging industry. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Integrated Lecture/Lab: 3 credits (90 contact hours).

Pre-requisite: VCC 235.
Attributes: Technical
Components: LAI: Integrated Laboratory, LEI: Integrated Lecture
VCC 266  (3 credit hours)  
Advanced Photoshop  

Develops advanced skills to digitally manipulate, enhance, and create composite photographs. Applies advanced principles, concepts, and techniques for graphic design and digital photography. Creation and manipulation of graphics for complex images and designs will be the focus of this course. Students must receive a letter grade of "C" or better. Lecture/Lab: 3.0 credits (90 contact hours).

Pre-requisite: VCC 166.
Attributes: Technical
Components: LEC: Lecture
VCC 270  (3 credit hours)  
Acrobat Basics  

Provides students with the basic skills using Adobe Acrobat to produce and utilize PDF documents. Students must receive a letter grade of "C" or better. Lecture: 3.0 credits (45 contact hours).

Attributes: Technical
Components: LEC: Lecture
VCC 275  (3 credit hours)  
Digital Production  

Introduces students to basic skills using Adobe Acrobat to create interactive PDF documents and prepare files for print production. Students will gain knowledge in pre-production operations such as color separations, preflight and proofing procedures, imposition for multi-page documents, and set-up for variable data printing. Students must receive a letter grade of "C" or better to advance in all Visual Communication courses. Integrated Lecture/Lab: 3 credits (90 contact hours).

Pre-requisite: Permission of Instructor.
Attributes: Technical
Components: LAI: Integrated Laboratory, LEI: Integrated Lecture
VCC 285  (3 credit hours)  
Production Design IV  

Introduces concepts, vocabulary, and processes used in relation to design and produce vehicle wraps, wall wraps, and other large format graphics. Provides knowledge in the operation of wide format printers, laminators, and vinyl cutters. Covers substrates and laminates for various applications, tools and supplies for preparation and installation of printed graphics, and techniques used to install graphics. Provides students with knowledge and training in design and RIP software used to produce graphics. Students will troubleshoot files and production workflow. Integrated Lecture/Lab: 3 credits (90 contact hours).

Pre-requisite: VCC 110, VCC 125, VCC 214.
Attributes: Technical
Components: LAI: Integrated Laboratory, LEI: Integrated Lecture
VCC 297  (3 credit hours)  
Internship  

Provides supervised on-the-job work experience related to the students educational objectives. Students participating in Internships do not receive compensation for their work. Co-Op/Internship: 3 credits (180 contact hours).

Pre-requisite: Permission of Instructor.
Attributes: Technical
Components: COP: Co-op
VCC 298  (3 credit hours)  
Practicum  

Provides supervised on-the-job work experience related to the student's educational objectives. Student participating in the Practicum do not receive compensation. Practicum/Internship: 3 credits (180 contact hours).

Pre-requisite: Permission of Instructor.
Attributes: Technical
Components: PCM: Practicum